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Globalbike won the prestigious "Beyond Sport" award for best project by a professional sports team at the Beyond Sport Summit in London. Read the press release here. Read the full article on cyclingnews.com Greenville, SC (July 13th, 2009) An American cycling team - globalbike (presented by Catoma Outdoor Adventure Shelters) - was awarded the "Best Project by a Professional Sports Team" at the Beyond Sport Summit held in London, England July 7-9, 2009, celebrating the world's best sport-led social innovation projects. The team was selected for their role in promoting the non-profit organization - globalbike, which supplies bicycles in developing countries to enable care workers to address some of the world's most challenging problems like inadequate health care, poverty, poor sanitation, and lack of education
Among three finalists present at the summit, the internationally prestigious award was presented to globalbike by Doug Ullman, Chair of Lance Armstrong Foundation. The summit included leadership development training for individuals and organizations, as well as opportunities to meet high-profile people involved in sports and government. Panel discussions with Archbishop Desmond Tutu, Sir Richard Branson and Tony Blair took place at the summit.
"This is very exciting for globalbike. We are delighted to win the award considering the competition we were up against. The other projects were excellent and I commend them for their work," said Kelly Lowry, globalbike board member, who accepted the award.
The award recognizes the team's contribution to connecting cycling enthusiasts in the United States to people and places in the developing world where bicycles are a sustainable and reliable form of transportation that can vastly improve quality of life. Prior to collaborating with the cycling team, globalbike was a small grassroots organization that primarily relied on word of mouth marketing.
"The impact of the team on our organization has been huge. What better way to connect with people that have a passion for bicycles than through a cycling team?" says Curt McPhail, globalbike bike board chair.
Financial contributions generated from the team have helped globalbike expand from working in two countries - Zambia and Ethiopia, to now providing globalbikes in four countries with Tanzania and Bolivia added this year.
"The connection to globalbike the organization has really been a key to our success as a team this year," according to Josh Whitmore, Co-Manager of the team. "If we achieve a high level of success in races, we are also able to achieve a high profile for globalbike among the cycling and active-lifestyle community. Our missions go hand in hand and provide the riders with a little extra motivation knowing that their success can also benefit others."
In addition to carrying the title "globalbike" as it competes in national level road events, the team also travels with an expo-style booth dedicated to educating people about the globalbike project and raising money directly through sales of donated items such as coffee, water bottles, and t-shirts.
Overall, the team and the organization hope to continue to grow in the future.
"I think we're really ready to go big with this project," says McPhail. "Its really a win-win for all involved. Globalbike gets to increase our impact in helping solve some of the worlds most challenging issues with a simple solution - the bicycle. The team gets to race and help educate people about our mission, and the sponsors get to support a worthwhile project while receiving the marketing benefits of the team." |